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How to Find Trending Products to Sell Online

The Definitive Guide to Finding Trending Products to Sell Online

E-commerce is no longer a side hustle—it’s the driving force behind successful businesses. From our experience, we’ve seen firsthand how the hunt for trending products can make or break your online store. Gone are the days when shoppers were limited to local markets or malls; the ecommerce store is here. If you’re serious about becoming an entrepreneur or growing your brand, understanding what products are in demand is necessary.

We’ve examined countless strategies, and one thing is clear—staying ahead of trends is the key to long-term success. Doubting whether to start selling products online? You may be missing out on a huge opportunity. Let’s dive into how you can find those trending products to stay ahead in 2024.

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How to Spot Trending Products Like a Pro

How to Spot Trending Products Like a Pro

Ever wondered how your competitors consistently discover best-selling products that rake in profits?

From our experience, there isn’t a single, foolproof method to finding those winning items. Successful entrepreneurs use a mix of techniques tailored to their specific niche.

What works for one online business might not work for another—but with the right strategies, you can zero in on the products that fit your brand.

Here are some tried-and-tested ways to stock your online store with the hottest products. And if you’re pressed for time, feel free to jump straight to tip #13 for a hassle-free way to find trending products.

Key Takeaways

  • Use Tools for Efficiency: Use resources like Sell The Trend, Google Trends, and keyword tools to streamline your product research process and identify winning items quickly.
  • Stay Ahead of Trends: Regularly check platforms like Google Trends and explore new tools to stay on top of evolving consumer demands.
  • No One-Size-Fits-All Strategy: What works for one store may not work for another. Use a combination of product research techniques to find what suits your niche best.
  • Focus on Trending Niches: Popular niches in 2024 include tech gadgets, fitness equipment, sustainable products, and home automation. Exploring these categories can help you tap into high-demand markets.
  • Social Media is Key: Platforms like TikTok, Instagram, and YouTube play a big role in shaping consumer trends. Use influencer marketing and viral content to discover products that are trending with your target audience.
  • Validate with Data: Cross-check your product findings with Google Trends to make sure that they have long-term potential and aren’t just short-lived fads.

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#1 Sell The Trend: All-in-One Dropshipping Tool for Your Online Business

Sell The Trend

Let’s start with a quick, and cost-effective solution, Sell The Trend. A painless and immediate method of finding money-making products for your online store.

We will list examples of how powerful this tool can be throughout this guide. For now, here are the basics.

With Sell the Trend all you have to do is log in and you are immediately presented with thousands of winning products in multiple niches. Whether you are looking for pet products, fishing products, beauty products, or one of the 80 other niches on offer, there is no doubt you will find what you’re looking for here.

The star of the show is THE NEXUS Research Machine which combines a lot of e-commerce channels like Aliepress, Amazon, and Shopify and allows you to really see what’s trending around the world. Combined with other powerful tools, Sell The Trend automates a lot of the methods discussed in this guide and helps you to bypass all the effort required in finding winning products.

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Pro Tip: Use Sell The Trend’s Nexus Research Machine to cross-reference trending items from platforms like Shopify, Amazon, and AliExpress. This tool consolidates product data, saves you time, and makes sure you make worthwhile investments.

#2 Google Tricks

#1 Google Tricks

Being the most used search engine of all time, Google provides many opportunities to find products for your ecommerce store.

There are three ways you can utilize Google’s services: use their search engine, Google Images, and Google Trends. Let’s see how they can help you find high demand products.

Google.com

Google.com

Our life is largely dependent on Google.com and so is your online business. Setting aside all strategies for finding trending items, one shouldn’t underestimate the power of Google.

Alas, the majority of your audience is going to search for a particular product on Google. And if you don’t target high demand items that are ranking on the SERP (Search Engine Results Pages), you’re leaving loads of money on the table.

While using Google’s search engine can be very helpful, combining it with Google Trends will help you verify if those items are here to stay or just temporary fads.

Keep following to learn more about utilizing Google for your ecommerce store.

Keywords Everywhere

Keywords Everywhere

Keywords Everywhere is a cool Chrome & Firefox extension that works with Google search results. It’s a handy tool to find out the search interest, competition, and CPC of a product.

Once installed, just enter related keywords to your niche and you’ll get tons of product ideas using Keywords Everywhere.

Let’s say you’re selling men’s clothing online. We searched “men’s clothing trends” and here’s what we got:

Keywords Everywhere Men's Clothing Trends

The keyword “men’s clothing trends” has a good search interest. Over 12,000 searches per month, $1.54 CPC, and 1 competition. That’s a fair search volume to start with.

Keyword Everywhere also provides you with a report of related keywords on the right of SERP. You can easily get a clearer idea of trending clothing items, products, and bestselling stores on the market.

Related Keywords

Keyword Everywhere works with YouTube’s search engine as well.

YouTube can be an efficient source to find new product ideas and even a complete niche.

Best Jewelry on Amazon

You can easily find these products on Amazon and then AliExpress. And if they have a good response there, congratulations because you just found some more products to sell online.

MyShopify.com + Targeted Niche

Another great way of finding the best-selling products online for your store is to go to Google and type MyShopify.com + Targeted Niche.

Let’s say you’re selling men’s shirts in your store, see the example below

MyShopify.com + Targeted Niche

See, just by entering a simple query, we get tons of Shopify stores selling shirts.

Want to find best-selling products in these stores? Open any of these stores, and add the following parameters after the URL:

“/collections/all?sort_by=best-selling”

Let’s say you selected https://www.bullzerk.com. Adding the parameters would make it https://www.bullzerk.com/collections/all?sort_by=best-selling.

In this way, you’ll be redirected to the bestselling products of that particular store. Note that this trick works on the majority of Shopify stores.

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Pro Tip: Sell The Trend’s Store Explorer ranks thousands of top Shopify stores and shows you the products that they are adding daily so that you can use their experience in product research to your advantage.

Sell The Trend’s Store Explorer

Google Images: See What’s Trending

Google Images: See What’s Trending

It has never been easier than finding a new trending product using Google Images.

Use the same method we used earlier to get high-volume keywords using Keyword Everywhere and search them on Google.

Let’s search the same term “men’s clothing trends” again and browse through Google Images.

Google Images

Instead of looking for trending ecommerce products by opening each store separately, you can just browse through Google images and see top-selling products in one go.

After you find items on Google Images, cross-check them with Google Trends to confirm their demand over time.

Keep searching with different queries and you’ll find trending men’s clothing products to sell online.

Google Trends: Verify High Demand Products & Niches

Google Trends: Verify High Demand Products & Niches

Your ecommerce store requires the utmost patience and true understanding of the battleground.

Google Trends is by far the best tool you have in your arsenal to discover and analyze online shopping behavior within Google My Business, Google Images, Google Search, Google News, and even YouTube.

More so, we’ve examined that if you use Google Trends in conjunction with tools like Google Search and Google Images, you get a more holistic view of a product’s potential.

How to use Google Trends to verify a trending product category or niche?

Well, as soon as you type your desired topic, niche, or product here, you’ll be able to refine the search results per location, category, timeframe, and search type (Images, News, YouTube, Shopping, etc..)

Consider the example of the below image showcasing the interest in “Smartphones” over time.

Google Trends - smartphones

Google Trends also lists the rising interests in the subregion as shown below:

Interest by subregion

Here is how it shows rising interest in relevant categories and subtopics:

Related Topics

Sounds fair enough? Google Trends will show you the trend of the search term within the past few years.

In this way, you can easily predict whether your preferred products will be trending after a year or not.

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Did You Know?: Google Trends can help you identify seasonal trends and predict which products will be popular during peak shopping seasons. Make sure to check for spikes in product interest before investing in new inventory.

#3 Trends Listing Websites

#2 Trends Listing Websites

Trendspotting is like sneaking into the future yet it can help you stand out from the competition and find winning products to sell at your store.

For your ecommerce business, trend listing websites can help you decide on products, how to market them, what are their targeted audience, and what marketing strategy will work best.

Keep track of new trends, products, services, and people’s interests through trends listing websites.

Some quality trends listing platforms on the web are as follows:

Cool Hunting

Cool Hunting

When looking for the latest trends in technology, design, style travel, art, and culture, look no further than Cool Hunting.

Here, the content is regularly updated with new ideas and trends to keep business marketers up to date with people’s interests. Cool Hunting is your one-stop shop to keep yourself updated on what is new, relevant, and profitable to your industry.

WikiTrend

WikiTrend

WikiTrend is another popular yet useful platform providing people with updated and useful trends worldwide. WikiTrend spots trending ideas, products, and services from all over the world and lists them separately into several categories. Whether your store covers technology, lifestyle, fashion, health, or home improvement products, you’ll definitely find a quality trending product here.

Cool Business Ideas

Cool Business Ideas

Cool Business Ideas is a Singapore-based platform and is a favorite of many aspiring entrepreneurs and digital marketers when finding emerging businesses, opportunities, products, and services worldwide. We’ve found it to be a good place to start looking for the latest trends in a wide range of industries.

The Cool Hunter

The Cool Hunter

The Cool Hunter is by far the most preferred platform specifically designed for digital marketers looking forward to keeping pace with new ever-evolving trends of the world. It is truly one of the best global websites converting a wide variety of industries. Learn more about what’s trending, original, appealing, and innovative in your industry.

Springwise

Springwise

Springwise is an enormous database of business prototypes, ideas, startups, products, services, and more. Over 18,000 spots trending business, ideas, and products which are categorized and then put onto this database.

At Springwise, you can keep track of winning and trending topics within the last 30 days. Each day, 3 new winning ideas are added and if you’re lucky, you may end up finding the idea of the year the very first week. Learn more here.

Uncrate

Uncrate

If your niches revolve around anywhere near men’s gear, check out Uncrate for trending ideas. Uncrate is a one-stop shop and a definitive guide to men’s best gear recommendations. You’ll find plenty of recommended men’s products here.

#4 Make Use of Influencer Marketing

#3 Make Use of Influencer Marketing

The era of influencers is far from over. People are ready to use products they see YouTubers, Instagram Models, and TikTokers use. They will prefer what they see online, even if your product is 10 times better than theirs.

However, never confuse influencers with celebrities. Influencers can belong to any industry or background and still have a huge fan following.

The only thing they have in common is that they all are social media celebrities with an enormous audience around them – building credibility and trust.

How can you get your hands on trendy products using influencer marketing?

Well, keep track of influencers, marketing leaders, and celebrities using products in your niche.

Men's Clothing Influencers

You need to find out their favorite products and how they’re promoting them on social media channels. Thus, the key is to find influencers already interested in your niche and then choose their favorite products to skyrocket your store’s sales.

Find Influencers from Your Audience’s Perspective

Find Influencers from Your Audience’s Perspective

The best way to find a trending product using influencer marketing is to target influencers your audience is paying attention to – and analyze how they’re reacting to their favorite products.

Here is what you need to do:

Follow and analyze the influencers in your niche with a huge fan following.

Closely analyze their daily life activities, the products they use or wear, and the brands they support.

Check if their fans are responding to their recommendations. Influencers in your niche can greatly influence their fans to engage with those products/brands.

Keeping up with influencers

However, it is quite a challenging task to find relevant influencers online, right? To ease the process, we’ve compiled a list of the best tools that will help you reveal popular influencers in your niche.

Influencer Sourcing Tools

BuzzSumo

BuzzSumo

BuzzSumo is by far the best influencer spotting tool that brings major influencers into a single dashboard based on content-sharing analytics.

The core feature of BuzzSumo lets you search influencers with a huge fan following based on the content shared revolving around a certain topic.

You can also search for influencers using certain hashtags, keywords, and queries.

The search filter of BuzzSumo lets you categorize influencers into companies, bloggers, social media celebs, and journalists.

Let’s say you’re working on the men’s clothing niche, here is how BuzzSumo showcases results after typing “Men’s Clothing” in the search field:

BuzzSumo Mens Clothing

Here, you can analyze the total number of engagements divided among major social media channels.

Followerwonk

Followerwonk

Followerwonk specifically focuses on Twitter influencers and can be referred to as a Twitter analytics tool – the perfect tool to find influencers on Twitter.

Use popular hashtags, keywords, and search terms to find influencers in your niche. Now is the right time to find your potential influencers, who are their fans? Are they tweeting back? Moreover, the super-actionable infographics and graphs let you compare the social media activity of different influencers – all done under a single dashboard.

Dashboard

Guess what? Followerwonk also lets you analyze only some segments of Twitter accounts i.e. location, bio, followers, tweets, and more.

Klear

Klear

Klear, now part of Meltwater, is an effective tool to find influencers engaging with your niche and within your network. The ability to categorize and filter influencers by Power Users, Celebrities, Casual, and Novice makes it stand out from the influencer spotting tools.

Note that when finding influencers in your niche, you need to set realistic targets.

This is where Klear comes in handy.

Klear features some detailed demographic features to ease your influencer’s marketing tactics – helping you analyze what kind of people are following an influencer and if they’re truly directed toward your niche.

If the Klear’s demographic data complements your targeted consumer interest, your chances of finding gems through those influencers increase.

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Pro Tip: According to research, TikTok has become one of the leading platforms for discovering trending products, with viral challenges and influencer endorsements driving sales in 2024.

#5 Check Online Marketplaces

#4 Check Online Marketplaces

Setting aside Google Trends, Trend Listing Publication Websites, and Influencers, you can also browse through online marketplaces to get a clearer idea of what is being sold to your targeted audience.

You can find a lot of information about what are the best-selling products online these days and what are their current peak sellers on the market.

In this phase, we’ll review how to find trending products to sell online using AliExpress, Amazon, eBay, and Alibaba.

AliExpress

AliExpress

AliExpress is one of the leading platforms in the e-commerce industry benefiting both consumers and manufacturers in many ways. Fortunately, marketers can also benefit from their drop shipping program. A drop shipping partner can get a hand with bestselling product lists trending within the last few weeks or even for a holiday.

Shortlist the Product Categories

On the homepage, you’ll see a list of product categories. From women’s clothing to consumer electronics to toys to home improvement products, everything is sold there. Select the product category interesting to you, let’s say Men’s Clothing, and then shortlist the options using the filters available at the top.

Here is how you can filter the best-selling products within a few clicks:

Here is how you can filter the best-selling products within a few clicks:

1: Select a category; let’s say men’s clothing

2: Sort by the number of orders. If the majority of the products have ordered less than 1000, then choosing products with 1000+ orders is a good choice.

3: Check the field “4 stars and up”

4: Add pricing filter to find more profitable products

As highlighted in the image above, you can also filter the high-quality and popular products by selecting top-tier brands. If your target audience is business owners, lawyers, and senior citizens, they’ll prefer branded products.

Finalizing the Product Selection

Finalizing the Product Selection

So, we found the Fashion Men Casual Sports Bracelet using the same method mentioned above.

It has over 4103 votes – enough to be marked as trending in the market. A greater number of votes in AliExpress indicates the selling potential of a particular product.

Do you want to start selling products online? Follow this same tactic because it works just perfectly!

Review Special Product Categories

Review Special Product Categories

Most of the time, AliExpress recommends best-selling people’s choice products on the site’s header. It is often related to an event, special occasion, or a particular audience.

For instance, this Parent’s Choice Awards recommendation is highly focused on children’s toys category.

Just click on the “Shop Now” button and you will be redirected to a special category page listing Parent’s Choice products for children.

As the name suggests, all these products hold sufficient positive reviews and enough orders – obviously better than other children’s products on AliExpress.

Here, you just have to find interesting products that fit your store theme or category.

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Pro Tip: Yet a more immediate and time-saving option would be to use Sell The Trend’s Aliexpress Explorer. Here you will be able to see hundreds of thousands of trending items with full filtering capabilities. You can even select the niche you are interested in and you will get a huge list of products in your selected niche. The Aliexpress Explorer is just one part of the suite of explorers and tools that Sell The Trend has on offer, all aimed at one thing – Showing your winning and trending Products.

Sell The Trend’s Aliexpress Explorer

Amazon

Amazon

You probably have a little idea of how to browse products on Amazon to sell online.

Whether you’re looking for product ideas to sell separately on your online store or through the Amazon Affiliate Program, you’ve come to the right place.

“How to find trending products on Amazon to sell online?” is certainly the most asked question by content marketers and aspiring e-commerce marketers.

There is no definitive trick to finding the best-selling product in one go. Note that online stores follow trends. So, the popular products will come and go every few months.

The key is to sell the right product at the right time. Let’s say you’re selling hoverboards in 2024, but will they still be trending in 2025 or so?

If you’re trying to earn more using the Amazon Affiliate Program or just looking for product ideas as a newbie, don’t miss out on this part of the post as we’ll be discussing some tips, tricks, and tools to help you find the right yet rending products to sell online.

Things to Consider When Conducting Amazon Product Research

Things to Consider When Conducting Amazon Product Research

Make sure to go for products that have a good demand, vast opportunities for selling worldwide, and medium to low competition.

Consider the following aspects when selecting a product:

1: The product must have a huge demand

2: Considerate profit margins

3: Low seasonality

4: Products making 5-10 sales per day

5: Medium to low competition

6: No legal issues

7: Must be greater than $20

The key aspects to keep in mind to selling Amazon products in your store are as follows:

Low Seasonality: Make sure the products you select sell around the year and sales aren’t limited to a particular season.

No Legal Issues: Never select products with a trademark or those with legal issues.

Pricing: Make sure the product you select has the potential to generate enough profit for the better good. Therefore, products above $20 are preferred.

Compact and Lightweight: Such products are most likely to generate more sales as they require fewer storage spaces and minimal shipping charges.

Getting Started with Amazon Product Research

There are two methods of conducting Amazon Product Research:

  • Manual
  • Automatic
Manual Method: Best Sellers List

Manual Method: Best Sellers List

In the manual method, we’ll only use the built-in features to carry out the product research without any third-party tool.

Checking the Amazon Best Sellers List is certainly the best way to find top products with ease. Here, the very first page of the Best Sellers List has trending products with appealing reviews, votes, and sales.

Therefore, checking Amazon’s Best Sellers List should be the first and foremost step when finding top-selling products.

You can search best selling products under several categories and subcategories.

If you haven’t yet decided on your store niche, browsing through these categories will also help you determine what types of items are being sold these days and if that particular niche has a future.

Read customer reviews and you’ll get a clearer idea of what types of products are appealing to consumers to buy more related products.

From our experience, it’s best to go with products having a reasonable price, minimal competition, and a 4-star rating or above.

Automatic Method: Using Third-Party Amazon Research Tools

Sell The Trend Amazon

Even expert Amazon Sellers say that Amazon Product Research is time-consuming, complex, and most of all; frustrating. This is where automatic Amazon Product Research Tools come in handy.

Wouldn’t it be easier if you could check the best sellers lists, hot items, images, product category, sub-categories, bullets, listings, and other information under a single dashboard? It will save a lot of time as well as a hassle to browse through each product separately.

Sell The Trend’s Amazon Explorer is such a tool. With a couple of clicks, you can see a huge list of trending Amazon products as well as separate pages for New stars, hot products, and hidden gems.

You will be able to see a whole slew of engagement metrics including a product’s Amazon Rank trend chart.

This chart will show you fluctuations in a product’s ranking so you can see the trend for a particular product allowing you to see if it’s still hot or not before you spend a single cent in promoting it or adding it to your store.

Amazon Vs. AliExpress – Which One is Better?

Amazon Vs. AliExpress – Which One is Better

This is certainly a million-dollar question. To help you determine the better fit for your online store, here is a quick case study.

Whenever you come across a niche, make sure to check it on AliExpress too. Most of the time, the pricing of AliExpress is way cheaper as that of Amazon.

You can save up to 50% margin if you’re targeting Amazon users and buying products from AliExpress.

For instance, Captain America’s Cap is sold for $39.99 at Amazon. And the pricing of similar products on Amazon ranges between $15-$50 as shown in the image.

Captain America’s Cap

On the other hand, if we browse the same product on AliExpress, it’s for $5.72. That’s a huge difference, right?

Avengers Cap

It’s your turn to compare Amazon and AliExpress prices and most of the time, you’ll find AliExpress cheaper. And after you’re done finding the perfect fit, just import it into your online store and start selling.

Online Marketplaces to Keep an Eye On

Online Marketplaces to Keep an Eye On

And the list of online marketplaces never ends. Still, following is the list of some popular sites to find trending products to sell online.

You can use the same product research tactics to analyze consumer interest in these e-commerce marketplaces.

Make sure to compare each aspect of a particular product on all platforms to find the perfect fit and selling program for your online store. It’s a time-consuming process, but a worthwhile one nonetheless.

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#6 Pinterest.com – Find Ideas for Your Ecommerce Store

#5 Pinterest.com – Find Ideas for Your Ecommerce Store

Pinterest is one of the most used social media channels that allows visitors to discover and share trending topics by pining videos and images on their own or someone else’s boards.

However, Pinterest isn’t just about discovering and sharing new interests. With over 150 million active users, about 70% of them use Pinterest to get a hand on the latest trends and buy useful products.

So, how to find trending products using Pinterest.com? All you need to do is type in your niche or focused keywords and you’ll be provided with the most popular pinned posts.

Let’s say you’re selling the latest tech gadgets in your store. When you’re short of ideas, just type in “tech gadgets 2024” in the search bar.

Pinterest Tech Gadgets 2024

Just by entering a single generic keyword, hundreds of popular pins are displayed in the search results. Therefore, by searching different search terms, you can easily get a hand of trending products to sell on your online store.

Note that Pinterest doesn’t disclose the number of pins or shares, thereby, the top pins are probably the popular images in your niche.

How to Locate Pinterest Products?

When you see a product that you look at, open the Pinterest post. Most likely, there will be a link to the product.

If the person who made the pin doesn’t do affiliate marketing, chances are, you won’t find a link to the product.

In that case, you will have to look for the product yourself. Open up Amazon and AliExpress, and search for the product manually. It has never been easier to find anything to everything you see on Pinterest than searching it on AliExpress.

Make sure to choose a product with a rating of 4 stars or above.

After discovering popular products through Pinterest, run a quick check on Google Trends to validate those findings.

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Pro Tip: Make use of Pinterest to identify products with a strong visual appeal. Items with high engagement on Pinterest often perform well in online stores, especially if they are related to home decor, fashion, or DIY crafts.

#7 Search on YouTube

#6 Search on YouTube

With over 3 billion searches per month, YouTube is the second largest search engine where 100 hours of videos are uploaded every minute.

Given the amount of content and users, there are greater chances that you can find hot-selling products in your niche there.

However, if you haven’t been able to find items on YouTube, we’ve got you covered. Here is how you can find trending products on YouTube to sell on your e-commerce store.

Explore Unboxing Videos

Explore Unboxing Videos

Checking out unboxing videos is a great way of finding new yet trading products in the market.

Most of the time, unboxing videos feature products that are about to launch or just came into the market.

This means people are hyped about them. And if you’re able to put them in your store before your competitors, you’ll generate enough sales in a short period. The more views an unboxing video has, the more demand you can expect from that product.

One last thing, when you spot products through YouTube videos, remember to check them with Google Trends to gauge if their popularity is rising.

#8 Find Hot-Selling Products on Facebook

#7 Find Hot-Selling Products on Facebook

With over 2.37 billion monthly active users, Facebook is one of the most used social media platforms – having different types of audiences worldwide.

Considering the huge audience, Facebook is certainly another great way of finding trending products to sell online.

We are most likely to talk about our favorite products on interment – especially on social media platforms.

Similarly, your targeted audience and competitors are also talking about the best-selling products online.

Here is a detailed guide on how to find best-selling products on Facebook.

Look for Your Competitors

Look for Your Competitors

As an ecommerce business owner, you’re well aware of your competitors and their online appearance.

The very first step is to analyze your competitor’s activity on Facebook. Are they getting enough response from the customers? Are there any negative reviews on their official Facebook page? How are customers reacting to their products?

Analyze every aspect of their official Facebook page and you’ll probably find some trending products to sell on your e-commerce store.

Make sure not to exaggerate the product research activity as you may end up selling the same products for which they’re getting negative feedback.

Use Facebook Search Bar to Find Ideas

Use Facebook Search Bar to Find Ideas

After Google, Facebook features the best search engine with a lot of filters and categories.

You can find anything to everything on Facebook, based on people’s personal choices and not just some generic statements.

Here is a step-by-step guide to find trending product ideas on Facebook:
  • Go to Facebook and type your preferred keywords, search terms, or hashtags (we’re using “shoes” here) Shoes Search – Now start filtering the search results with the menu given below the search bar. Let’s select the “Posts” and see the search results.

Ok, so we got some people talking about skinny shoes and sneakers. After you hear someone talking about a product type or brand, make sure to check it on Google Trends before making the final choice.

  • Next, let’s see what we’ve got in the “Videos” for the term “Shoes”. Videos

Check out the video titles and you’ll notice all of them work as a recommendation to their perspective audience – which is probably your targeted audience too. With thousands and millions of views, a large audience is waiting for you to put the best shoes on your online store.

  • Next, after selecting “Photos”, here is what we got Photos

You wouldn’t have gotten such personalized recommendations on a blog or review website, right?

Browse through the photos and see how is your targeted audience reacting to different products. After finalizing a few products, head over to Amazon and AliExpress and find these products to sell online in your store.

This is how you can use Facebook to find trending and winning products to drive traffic to your e-commerce store.

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Pro Tip: You will find Facebook useful for building an audience as well. Once you have your trending products, you can sell them on Facebook as well. Building an audience can be a challenge. Sell The Trend is here to help you out. The Facebook Audience Builder can help you reach the right audience without spending time and money.

Facebook Audience Builder

#9 Instagram.com – Find Top-Selling Products in Minutes

#8 Instagram.com – Find Top-Selling Products in Minutes

It has never been easier than finding trending products on Instagram.

Instagram has over 1 billion monthly active users among which 90 percent of users are younger than 35.

So, if your niche revolves anywhere near younger people, there can never be a better place than Instagram.

As a newbie, it might be nearly impossible for you to find trending products to sell online. As complex as it seems, Instagram makes it easier for beginner e-commerce marketers to find hot-selling products.

Find Influencers in Your Niche

Find Influencers in Your Niche

Influencers can be a great way of finding out trending products or services in your niche.

Finding the right influencer with enough fanbase from your targeted audience can be a game changer for you.

We recommend keeping an eye on celebrities and influencers in your niche. What products are they using and how are your people reacting to them?

We’ve found that an ideal influencer will help you know people’s interests, likings, and disliking just by the likes of his Instagram profile.

Having trouble finding influencers in your niche? Well, you can use the same influencer spotting tools as discussed earlier to find influencers in your niche i.e. BuzzSumo, FollowerWonk, and Klear.

Search Related Terms

Let’s say that our niche is shoes. So, just type #shoes in the search bar and see the results.

Instagram Search

There are 117,329,026 posts about shoes. Let’s pick one and see people’s reaction to it.

Liked Post

So, this was posted in May 2024, and about 7000 people have already liked and engaged with the post. Do you see the power of Instagram?

Whenever you’re on a hunch to finding trending products to sell online, heading over to Instagram would be the easiest way ever. You can find dozens of product and niche ideas within a couple of minutes.

After you’ve selected a few products, head over to AliExpress or Amazon and you’re most likely to find the same product at a considerate price. Add it to your online store and start selling. Make sure to go through the product you select has good ratings and customer reviews.

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Pro Tip: Use Sell The Trend’s Influencer Engagement Calculator to find out if an influencer is worth their weight. Quickly determine if an influencer’s account has the potential to generate sales. This tool will save you time and money.

#10 Find Trending Products on Review Blogs & Websites

Find Products on Review Blogs & Websites

When was the last time you purchased a product online? You probably conducted thorough research before finalizing the purchase, right?

The same goes for your targeted audience. As the product description in an online store doesn’t provide enough information, we are most likely to depend on review blogs and websites.

Before purchasing a particular product, people are most likely to search “Product+Review” on Google. This keyword fetches all the blogs and websites that have reviewed the product. These also work best when you’re trying to find trending products in your niche.

Just search “Your niche + reviews” on Google and you’ll find dozens of product recommendations on the top 10 sites.

Your Niche + Reviews

Following is a brief review of some popular review blogs and websites:

TechRadar

TechRadar

TechRadar is one of the most popular and trendy review websites focused on technology. If your niche lies anywhere near tech, TechRadar is certainly your one-stop-shop for all recently trending reviews and publications of tech products.

It was awarded the title of the 93rd biggest site in the United States at Similarweb’s US Media Publications. Over time, as it grew up, it was ranked to be the 10th most popular yet useful site in the US.

The Wirecutter

The Wirecutter

From electronics to Home & Garden to Money to Travel to Office to Appliances, Wirecutter reviews literally anything to everything available online. And considering its never-ending popularity, people are automatically buying brands recommended by Wirecutter than anyone else.

Reviews at Wirecutter are compiled with weeks of research, vigorous reporting, testing, and interviewing the manufacturers. They have a huge team of scientists, researchers, and veteran journalists compiling unbiased reviews for them.

Just head over to Wirecutter and find products in your niche. Here, you’ll find plenty of product ideas and recommendations. Find them on Amazon or AliExpress and start selling in your store.

BlessThisStuff

BlessThisStuff

BlessThisStuff is another review website primarily focused on men’s gadgets and wear. Men’s Gadgets & Gadgets is a trending niche in 2024, so if your store niches revolve anywhere near men, make sure to go through the products listed at BlessThisStuff.

BlessThisStuff covers a wide range of niches including smart vehicles, sportswear, gadgets, and more. In a nutshell, you can get some amazing product ideas for trending gadgets, tech, and other accessories.

TestFreaks

TestFreaks

TestFreaks is a Swedish Review Platform and is a reliable choice to look for niche ideas and trending products in your niche.

This ever-evolving review website has reviews from over 60 countries and the number is still increasing. Though it is not recommended to use for Apps and Software, you can still get quality product ideas in various niches i.e. computers, cosmetics, games & consoles, car audio, hand tools, golf, home appliances, and more.

Guess what? The platform is now being used by online stores in 30+ countries. So, if you find their product sharing program useful, you can simply integrate their product directory into your store.

#11 Discover Best Selling Shopify Products Using MYIP.ms

Discover Best Selling Shopify Products Using MYIP.ms

So, how successful Shopify stores look like? Are they selling the same products as you? What are you missing in generating more sales than them? Answer to all these questions lies in a single platform – MYIP.ms.

Confused about how to use MYIP.ms to find Shopify stores?

Here is a brief guide to getting started with your product research:
  • Go to MYIP.ms
  • Enter this IP address 23.227.38.32 and then click “Whois Lookup”
  • Now click “Other Sites IP” and wait for a few seconds Other Sites IP
  • Now you have tons of Shopify stores list to research bestselling products to sell online.
  • To check the most popular site, click on “View All Record” and then “World Site Popular Rating”. World Site Popular Rating

Note that you can easily find the most popular product of each store by adding the parameters “/collections/all?sort_by=best-selling” at the end of the URL. Let’s say we select kith.com.

To check the most popular product, just type kith.com/collections/all?sort_by=best-selling in the address bar and press enter. You’ll be redirected to the most popular product of the perspective Shopify store. These parameters work on literally every Shopify store.

Once you’ve explored best-selling products from Shopify stores, verify your findings with Google Trends to avoid any short-lived fads.

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Pro Tip: Top ecommerce pros know that time is money. That is why, for them, using the Sell The Trend Nexus Explorer is a no-brainer. This powerful research machine collects all the top products from Shopify, Aliexpress, Amazon & Facebook and allows you to see what is really trending across the world. Watch this brief video as it finds a $355,000 Product in 42 Seconds!

Sell The Trend Nexus Explorer

#12 Search Hobbies to Find Products

Search Hobbies to Find Products

Another great way of finding top-selling products is by browsing through hobbies.

Believe it or not, people buy a lot of products to fulfill their hobbies irrespective of the pricing, delivery time, and other factors.

If someone is into collecting signed sports accessories from celebrities, they’ll spend a fortune to buy them.

This makes hobbies one of the best ways to find trending products to sell online. In this regard, Wikipedia might be the most useful source to find hundreds of hobbies.

List of Hobbies

After you’ve shortlisted some hobbies closest to your niche, you can apply the same product research methods listed above.

Look through related products on Amazon, AliExpress, Google, and other online marketplaces and place them on your store. Make sure to check it on Google Trends before you finalize a product.

You may also be able to find new niche ideas in the Wikipedia list of hobbies.

Once you’ve identified niche products through hobbies, cross-check with Google Trends to see if they’re gaining traction.

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Fun Fact: In 2024, sustainable products have surged in demand. Consumers are actively looking for eco-friendly alternatives, making this a lucrative niche for online sellers.

#13 Shopify Apps

Shopify Apps

Do you own a Shopify store? Getting trending product ideas from Shopify Apps might be a good idea. In simple words, you’re just spying on Shopify stores with enormous sales. Obviously, the hot-selling products are listed in one of these stores. See, the products are already listed on other Shopify stores, you just have to look in the right place.

The best way to find best-selling Shopify stores is to check customer reviews of Shopify apps. Well, we selected “Oberlo” which is one of the best tools used for fulfilling dropshipping products.

Oberlo

Now, there are greater chances that MusclePhenom Sports and Barber King are already selling enough products successfully. Just browse through these stores and check what they’re selling. You can also use the same parameter “/collections/all?sort_by=best-selling” to check their best-selling products in one go. In this way, you can easily get a grasp of top-selling products in your niche.

Conclusion

Conclusion

Ok… so after you’ve found some appealing trend-settling products, now is the right time to optimize them for your online store.

Take your time and conduct thorough research before finalizing a niche or a product. As discussed earlier, your foremost step must be to Google Check products on Google.com, Google News, Google Images, and most of all Google Trends.

Here is how you’ll get a clearer idea of the market.

After you’re done with the initial research, follow the aforementioned step-by-step guide and find the same products on Amazon, AliExpress, and other online marketplaces listed above.

Find Products on Online Marketplaces

Checking the bestselling section of each marketplace is a good choice.

Throughout your product research process, don’t forget the power of Google Trends to validate trends and make sure you’re making data-driven decisions.

Setting aside these core product research techniques, never make the mistake of underestimating any of the listed hacks to find trending products online. Each one of them matters!

However, after following this definitive guide to product research, only a few will remain with you forever. A trick, hack, or method that worked well for someone may not serve the same deal to you.

And of course, if you want to save time and money, you can always get Sell The Trend which will automate most of these techniques and include other powerful tools like a video ads creator, and Facebook Audience Builder.

In case of further questions or suggestions, feel free to leave a comment or contact us directly. We’ll be more than happy to assist you in finding trending products to sell online!

FAQs

What product is in the highest demand right now?

From our experience, demand fluctuates depending on the niche, but in 2024, products related to tech gadgets, fitness equipment, and sustainable items are leading the way. These categories have shown consistent growth, as consumers are prioritizing both innovation and sustainability in their purchases.

What is the best-selling product currently?

Currently, smart home devices, like high-tech security systems and automated lighting, are some of the top-selling products. The rise of home automation continues to drive demand in this category. Products in health and wellness, like home fitness equipment, are also seeing strong sales.

What products are trending now on TikTok?

TikTok has become a major player in shaping consumer trends. Right now, trending items include viral beauty tools, quirky fashion accessories, and eco-friendly products. In particular, items like skincare tools (e.g., LED face masks) and wellness gadgets are gaining massive attention due to their influencer-driven content.

What is the hottest thing to sell online?

The hottest things to sell online in 2024 are products that tap into consumer lifestyle changes. Tech upgrades, sustainable fashion, and personalized health solutions are all seeing rapid growth. Specifically, smart fitness devices, eco-conscious apparel, and high-end home office setups are expected to dominate sales this year.